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Usually, the point of Target: Women is to highlight how inane and absurd advertising targeted to women is — pointing out where ads insult women’s intelligence and where they try to create an artificial demand for stuff we don’t really want or need. The problem is in the case of chocolate, I actually DO want to eat chocolate. So this was a funny video, but at the same time, I was watching the microwave brownie commercial and thinking “ooooo, I want that!”