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Surprising Literary Marketing

In the New York Times – How Writers Build the Brand The surprising ways that some classic authors did some marketing prostitution (ahem) to promote their literary endeavors. “Bloomsbury set regularly posed for fashion shoots in British Vogue in the

Posted in Books Tagged with: , , ,

links for 2010-03-05

Are Aunts the New Mom? « She-conomy while women make 85% of decision about household purchases, 50% of women are not moms – so why are all the commercials directed at mothers? (tags: women marketing) First Look: How Penguin Will

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Guerilla Marketing Tips

I found this interesting post on how the Chick Tracts nuts suggest distributing their mini hate-comics to the public. The comedic, ironic aspects of Chick Tracts aside, they actually have some interesting guerilla marketing techniques on how to get their

Posted in GLBT Issues Tagged with: , ,